community first.


ECONOMIC DEVELOPMENT STRATEGY DESIGN

If you’re looking for something completely integrated and tailored to your specific needs, we provide comprehensive city and regional economic development plans, including:

  1. Inclusive growth and community wealth-building models

  2. Sector development


community wealth building frameworks

Designing local ownership strategies (co-ops, land trusts, resident equity models)

  1. Community reinvestment strategies

  2. Local procurement and anchor institution engagement plans


entrepreneurship and ecosystem development

Small business support strategy design

  1. Entrepreneurial training program planning

  2. Resource hub development and activation


stakeholder and community engagement

Community outreach and visioning sessions

  1. Strategic stakeholder alignment

  2. Facilitation of resident-led planning processes

  3. Cross-sector coalition building

"The true measure of economic growth is not in dollars earned, but in lives lifted and futures restored."

Jessica L. González Martínez

Leadership

Jessica L. González Martínez
President & Principle Strategist

Jessica Gonzalez Martinez is a seasoned economic development strategist with over 15 years of experience designing transformative, community-centered growth strategies. Her work empowers cities and towns to reimagine economic development through the lens of equity, inclusion, and lasting prosperity.

Throughout her career, Jessica has partnered with municipalities, anchor institutions, nonprofits, and philanthropic leaders to build pathways that create sustainable wealth, expand opportunity, and strengthen civic resilience. She specializes in community wealth-building models, entrepreneurship ecosystems, public-private partnership development, and resident-led planning strategies.

Jessica’s approach is rooted in the belief that true economic development must center people first — restoring opportunity, rightsizing historic inequities, and creating futures that are shared by all. Through Everwell Strategies, she is committed to helping communities across the country unlock bold, lasting prosperity.