
community first.
ECONOMIC DEVELOPMENT STRATEGY DESIGN
If you’re looking for something completely integrated and tailored to your specific needs, we provide comprehensive city and regional economic development plans, including:
Inclusive growth and community wealth-building models
Sector development
community wealth building frameworks
Designing local ownership strategies (co-ops, land trusts, resident equity models)
Community reinvestment strategies
Local procurement and anchor institution engagement plans
entrepreneurship and ecosystem development
Small business support strategy design
Entrepreneurial training program planning
Resource hub development and activation
stakeholder and community engagement
Community outreach and visioning sessions
Strategic stakeholder alignment
Facilitation of resident-led planning processes
Cross-sector coalition building

"The true measure of economic growth is not in dollars earned, but in lives lifted and futures restored."
Jessica L. González Martínez
Leadership
Jessica L. González Martínez
President & Principle Strategist
Jessica Gonzalez Martinez is a seasoned economic development strategist with over 15 years of experience designing transformative, community-centered growth strategies. Her work empowers cities and towns to reimagine economic development through the lens of equity, inclusion, and lasting prosperity.
Throughout her career, Jessica has partnered with municipalities, anchor institutions, nonprofits, and philanthropic leaders to build pathways that create sustainable wealth, expand opportunity, and strengthen civic resilience. She specializes in community wealth-building models, entrepreneurship ecosystems, public-private partnership development, and resident-led planning strategies.
Jessica’s approach is rooted in the belief that true economic development must center people first — restoring opportunity, rightsizing historic inequities, and creating futures that are shared by all. Through Everwell Strategies, she is committed to helping communities across the country unlock bold, lasting prosperity.